Value every minute at work! 1964

This Soviet poster was created by E. Abezgus in 1964. It delivers a strong message about the value of time and labor in an industrial society. The composition shows a powerful red arm checking a wristwatch, symbolizing personal responsibility for every working minute. In the background, factories, machines, and transport lines emphasize mass production and the collective effort of the nation. The bold slogan “Value every working minute!” reflects the Soviet emphasis on discipline, productivity, and efficiency. The striking contrast of red and industrial beige gives the poster a sense of urgency and motion, reinforcing its motivational tone.