To the new lands come with us! 1954

The author of this poster is artist Vladimir Seleznev, who created it in 1954. The poster shows a cheerful young man standing at the open door of a train, stretching out his arms as if inviting others to join the journey. Behind him, several smiling passengers in warm clothing look out, ready to travel with him. The train and the suggested cold weather hint at a long trip toward distant, undeveloped territories. The bold slogan “To the new lands come with us!” («На новые земли едемте с нами!») appears at the bottom, calling people to take part in settling and cultivating new areas. The composition conveys optimism, youth, and the promise of opportunity, reflecting the spirit of Soviet campaigns to develop new lands in the 1950s.