Save the monuments of culture! 1967

This 1967 poster was created by the artist Efim Tsvik. At the center stands a damaged classical column, painted in rough, textured strokes to show age, cracks and the erosion of time. A white bandage is wrapped around its lower section, symbolizing restoration and the effort to preserve cultural heritage. The stark black background emphasizes the fragility of the monument and draws attention to its vulnerable state. Above the column, the slogan “Save the monuments of culture!” («Сохраним памятники культуры!») delivers a clear call to action. The minimalist composition underscores the importance of protecting historical treasures for future generations.