We help our mother! 1960

This Soviet poster was created in 1960 by artists N. Vigilyanskaya and F. Kachalaev. The text reads: “Все умеем делать сами, помогаем нашей маме!” (“We can do everything ourselves, we help our mother!”). The scene shows a smiling family working together in the kitchen: the mother washes a plate, the daughter cuts potatoes, and the son cleans a pot. The bright, optimistic imagery emphasizes cooperation, family unity, and children learning responsibility through household tasks. By portraying domestic work as cheerful and collective, the poster reflects the Soviet ideal of strong family values and shared duties. It also illustrates how everyday labor was linked to broader moral and social education in mid-20th century Soviet life